Tuesday, July 9, 2013

Fund Your Dream



When I started Neuvation, I put together a comprehensive business plan, put on a jacket and tie (something I have not done since) and marched down to the local bank to get start up money.  It quickly became crystal clear that banks were looking for collateral and not ideas.  That has not changed.

What has changed is that the Internet has provided a good method to seed start ups.  It’s called crowd funding.  Its beauty is its simplicity.  Post your idea on one of the crowd funding sites like www.kickstarter.com and anyone can invest.

I believe that the vast majority of investors are friends or acquaintances of the poster.  Use social networking to develop your contact list (Facebook, Linkedin, etc.).

If your idea is not funded to the minimum required to fund your project you get no money.  If you meet the minimums (which you determine), the crowd funding site gets their commission (Kickstarter takes 5%) and you get the rest.

Investors have no equity.  They simply get the first production of your idea (or whatever you offer for their investment).

Combine this with www.Alibaba.com  (the Chinese Ebay of manufacturers) and any idea for any industry can be funded and sourced through any Internet connection.

So there are no more excuses, no real barriers to entry, anyone can start their own dream business out of their house with little or no money.

Thanks for reading – John Neugent

Friday, July 5, 2013

The Social Key

Many people are concerned about going to a party where they don’t know anyone.  How will they meet peopleand what will they talk about?  What is the thing that makes people social? 

The answer is so simple it sounds like a dirty trick and yet even the most socially nimble fall for it every time.
You get people to talk about themselves. What interests them?  Simple, it’s what interests them.

Find something to compliment, ask them what they do, about their kids, where they have been, or their interests.  I guaranty you can start a conversation on one of them.  Direct the conversation toward them.  As soon as you show interest in their interests, they like you.

Keep this as a road map for all social interactions.  You will never be running blind because you have an easily executable plan. 

Thanks for reading – John Neugent